Escaping, Gardley started preparing himself to take revenge. The rancher then framed him for cattle rustling and had him jailed. When he found out the boss wanted him to "convince" all the small ranchers in the area to sell their lands to him at dirt cheap prices, Gardley turned down the offer. The Masked Raider was Jim Gardley, a young cowpoke in 1830s Texas, originally approached with the offer to serve as hired muscle for a powerful rancher. That ceased when the character was sold to Standard Publication in 1940, who published their own more Western-focus version of the character. Published regularly, with several different authors, the character also appeared in comic book form in Marvel Comics #1 renamed The Masked Raider, later Marvel Mystery Comics. It was picked up, reworked, serialised and continued in 1934 as The Masked Rider pulp magazine, the first such volume published by Martin Goodman, the man who later founded comic book publishers Timely, Atlas and Marvel Comics, and the cousin-in-law of Stan Lee. It crossed The Shadow with Lone Ranger rather effectively. Oscar Schisgall's 1930's novel, The Black Caballero, crossed The Shadow with Lone Ranger to create the Masked Rider and his Native American companion Blue Hawk.
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